Written by the team that runs an affiliate network on this stack — and publishes what it learns doing it.
A click is a promise, not a sale. What changes when you carry it through to the order.
Creator, brand and campaign fields cost ten seconds and save a week of spreadsheet archaeology.
Why analytics writes belong on a queue, and what we measure to prove the hot path stays clean.
Redirects are cheap; retained rows are not. How that shaped every tier we sell.
Static codes are a liability. A field guide to dynamic codes on packaging and in-store.
Shorteners attract abuse. The gates that let us keep a genuinely generous free tier.